CX: How to turn new customers into repeat customers

Why your customer experience is the key to business success

You don’t just want customers: you want customers for life!

What you’ll learn

  • Why Customer Experience is the most important part of your business.
  • How to create a customer experience that your customers will love.
  • A step by step guide to create your own customer support and service plan.
  • Use the activity worksheets to work through the course and build your own plan.

Course Content

  • Introduction –> 3 lectures • 7min.
  • Customer Support & Customer Service –> 4 lectures • 24min.
  • Using the plan –> 2 lectures • 15min.
  • Tactics –> 3 lectures • 18min.
  • Conclusion –> 1 lecture • 3min.

CX: How to turn new customers into repeat customers

Requirements

  • A business with repeat clients.

You don’t just want customers: you want customers for life!

When a new prospect buys from you, they are considering three things: your product, your price, and your service. Do you know which of these three is most important to buyers nowadays?

It is Service.

A great experience will sway a buying decision more than a product description or the price.

Creating an excellent customer experience is your way to

  • Get more customers
  • Keep more customers
  • And improve your product all the time

This class is about how to create a high quality customer experience: one that drives satisfaction and repeat business. Students will learn a simple way to build a high value and feedback-driven customer experience to both manage and communicate with customers.

This class is for:

  • Customer success managers
  • Customer experience or support employees
  • Small business managers

This class creates a simple system to build a bespoke strategy for customer experience. While the rules are universal, they allow each business to build the system that works best for them. Learning to understand the fundamentals of customer success allows students to recreate their ideal systems in different businesses, scenarios, or parts of their company.

All that is needed is your computer and a notepad.