Marketing Fundamental: Marketing Objectives & KPIs Setting

Route to brand growth

If there is a science to business and marketing, it lies in KPI and measurement.

What you’ll learn

  • Understand the basic objectives and KPIs.
  • Understand how to set the objective and KPIs.
  • Define the paths to growth your business.
  • Define the thought process for the request of business’s growth rate objectives.

Course Content

  • Introduction –> 3 lectures • 5min.
  • Business Objectives –> 7 lectures • 28min.
  • Marketing Objectives –> 5 lectures • 15min.
  • Communication Objectives –> 4 lectures • 24min.

Marketing Fundamental: Marketing Objectives & KPIs Setting

Requirements

  • Open-minded.
  • Practice.

If there is a science to business and marketing, it lies in KPI and measurement.

  • If you don’t have objectives, you don’t know how to set specific goals to your business and marketing campaigns.
  • If you don’t set specific goals and KPIs, you won’t know how to measure whether your business or marketing campaigns perform well.
  • If you don’t measure the business and marketing campaigns, you won’t know where your business will go.

There are a lot of “What If…” but I want you to be real with yourself and answer some questions in the first lesson. If you can answer all without any hesitate, you are a great brand manager, marketing manager, or business owner. Then, this course is not for you.

If you can answer those questions, This course will helpful to you.

So if you’re ready, let’s start thinking like a professional marketer or a business owner!